AI Search Optimisation
Get listed when customers ask AI for recommendations.
We help your website show up in AI tools like ChatGPT when people ask for services like yours. By improving your content and structure, we make it easier for AI to understand and recommend your business.
Be found on ChatGPT, Google Gemini and other AI search platforms
AI SEO...not just SEO with a new name.
AI tools don’t rank websites the same way Google does. They pull information, decide what’s relevant, and recommend businesses directly. If your content isn’t clear enough to use, it gets skipped.
If this is coming up in your business, you’re not alone.
“We need to show up in AI answers.”
Our solution: We make sure your business can actually be picked up and recommended when those questions are asked.
“Google’s AI Overviews are pushing our links down.”
Our solution: We structure your content so you’re included in the answer, not pushed underneath it.
“We want clear setup + ongoing momentum.”
Our solution: We start by showing you exactly where you stand, then fix it and keep it moving.
AI SEO is for any business that would benefit from being cited in AI responses and recommendations.
Why AI SEO matters in 2026
AI answers are already changing how customers find businesses
Visibility now comes from being selected as a source, not just ranking.
AI tools actively fetch and interpret your content before deciding whether to use it.
If they can’t access or understand your site properly, you won’t get picked.
LLMs.txt
LLMS.txt has been proposed to help LLMs understand sites. This is still evolving, but it’s one of several ways to help AI tools understand your site.
Choose from 3 options:
1. One‑Time AI SEO Audit
We check how AI tools actually describe, reference and surface your business (ChatGPT, Gemini, Claude, Perplexity). You’ll see exactly where you’re showing up, where you’re not, and what needs fixing.
Deliverables:
Visibility review across AI platforms (citations, descriptions, entity alignment)
Recommendations for content clarity, entities, and answer‑first structure
Tracking setup guidance to monitor AI mentions and brand summaries
2. Core Fundamentals Setup
We fix the technical setup so AI tools can actually access and interpret your site properly.
Actions we perform:
Robots.txt optimisation
For approved AI agents so you can be cited in search features.
AI bot access & permission resolution
We make sure legitimate AI tools aren’t being blocked from reading your site.
Sitemap architecture & discovery fixes
Complete coverage, correct XML, robots‑sitemap hints.
LLMs.txt
Curated pointers for AI systems. Implemented where beneficial, with the caveat that industry adoption is still developing.
3. Ongoing AI Visibility
Stay visible instead of dropping out as things change. Choose content optimisation (improve a key page each month) or new content creation (answer‑led pages for priority topics), always informed by monthly reporting.
Every month we:
Research
We track how AI tools are describing your business and your competitors.
Optimise
We improve what’s already there or build content that answers real questions.
Report
You see what’s changing, not just what’s been done.
How It Works
Audit
We work out where you stand and what’s actually holding you back.
Core Fundamentals
We fix the fundamentals so AI tools can properly access your site.
Go live & monitor
This is where most businesses realise what’s actually been missing. We validate crawls/fetches and begin monthly reporting. We confirm goals, priority services/locations, competitors, and set up AI visibility tracking.
Ongoing optimisation or new content
If you stop here, you fall behind again. Each month, we improve a key page or build a new answer‑led page for the next opportunity.
Read our Google Reviews
What You’ll Get From Us
Results
We actually do the work. Not just tell you what needs doing.
Eligibility
We make sure your site can be read, understood and used as a source.
Implementation
Your content is structured so AI can pull clear answers from it.
Ongoing optimisation
We keep improving visibility instead of letting it drop off.
What we hear from customers
What exactly is “AI SEO” and why should I care in 2026?
It’s making sure AI tools can find, understand and recommend your business when customers ask.
Why am I not showing up in AI tools?
Usually because your content isn’t clear enough or your business isn’t being understood properly.
Is this just a report, or do you do the work?
We do the work. MyWork is hands‑on: we implement the foundations, and each month we deliver visible improvements – not just slides.
Will this guarantee that we appear in AI Overviews or ChatGPT answers?
No one can guarantee citations – be wary of those who do. We increase eligibility and improve clarity so AIs can interpret and cite your pages; by enabling the right bots, fixing crawl/discovery paths, and structuring answer‑first content to improve your chances of being shown.
Will this replace our current SEO?
No. Think of it as layered on top of your current SEO. Traditional rankings still matter; this adds visibility in AI answers and assistant recommendations.
How fast will we see movement?
Most clients see early signals within the first 3-6 months (brand descriptions improving, more consistent mentions), with more meaningful visibility gains as we publish/optimise content in the following months.
Do we have to write content?
Only if you want to. We can fully create or refine content for you, using your brand voice and approvals process. If your team prefers to draft internally, we’ll supply clear briefs and outlines.
Can we control how AI tools use our content?
Yes. We set sensible, standards‑led rules so your business can be discoverable in AI search while respecting your content‑usage preferences. We’ll explain the options and implement the policy you choose.
What makes MyWork different?
You get a partner who fixes the fundamentals, builds answer‑first content, and keeps momentum every month with priority support from a local team that’s been building for the web since 2009.
Can we start with the audit only?
Absolutely. Many clients start with the one‑time audit, then roll into the fundamentals and ongoing program when they’re ready.
Is there a contract?
Audit and fundamentals are one‑off. The ongoing program is month‑to‑month. You can choose to pause or scale anytime.
Ready to Optimise for AI?
The next level of SEO has just arrived.
Future-proof your online presence with MyWork by optimising for exposure in AI search and take advantage of being amongst Australia’s first wave of businesses to do so.
If your business relies on being found online, this isn’t something to leave for later.
Three Ways to Reach us:
- Call us now on 1300 809 424
- Sent us a text in the bottom right
- Enquire with us on the adjacent form