Intelligent Pathways
Seeking a website partner to help the in-house team with web development and marketing, Intelligent Pathways chose MyWork to manage and maintain their website and Google Ads.
Industry: Tech
Website (WordPress), Google Ads, Web Maintenance
Intelligent Pathways
The client
Intelligent Pathways solve problems and improve business processes through technology; helping organisations build the technology capabilities required to succeed in the modern economy, including data & analytics, integration, automation and applications.
What was required
The brief
Reliable Local Website Designers
The team at Intelligent Pathways were looking for a reliable local website design partner in Brisbane able to take over the management and support of their existing website.
Site Speed Optimization
Moving to a more consistent and faster WordPress hosting provider was key.
Google Ads
Without a dedicated resource in house to focus on Google Ads, Intelligent Pathways sought a digital partner able to handle both their website and online marketing needs .
Easy to use page builder
Intelligent Pathways needed to be able to update their website easily, adding new Case Studies and blog posts regularly. The old page builder just wasn't user-friendly enough to allow them to update the site regularly.
What MyWork did
The solution
As a tech company driven by data, Intelligent Pathways knew the importance of choosing the right technology partner to help them maintain their digital presence.
MyWork were initially engaged to migrate the existing Intelligent Pathways website to our WP Engine hosting environment to help improve site speed and make some long overdue updates.
Eventually rebuilding the entire website in Elementor to improve functionality, we ensured the Intelligent Pathways team could update their own site with greater ease.
With the website functional and usable, the focus has now turned to digital marketing and how the MyWork team can assist with Google Ads and SEO recommendations.
Start a project with us.
Client testimonial
Thanks so much! We appreciate your help!
Emma Johnstone, Marketing & Communications - Intelligent Pathways
Post completion