Queensland Firebirds

Netball Queensland chose MyWork to revitalise the Queensland Firebirds website to better reflect the teams on-court prowess and winning mindset.

Industry: Sport

What We Did: Google Ads, Web Maintenance, Website (WordPress)

Queensland Firebirds

The client

Netball Queensland is the peak state sporting organization responsible for the governance, development, promotion and administration of netball throughout Queensland. Their premier netball team, the Queensland Firebirds, are one of the most successful elite netball sides in Australian history, with three championships wins and multiple grand final appearances.

What was required

The brief

Versatile website platform

Select a modern website platform that enables Queensland Firebirds to update and edit their website whenever they want.

Iconic design

Overhaul the website’s design and aesthetics to reflect the iconic premiership status of the Queensland Firebirds.

Long-term website partner

Engage a reliable website partner to build out other Netball Queensland websites for grassroots initiatives and second tier competitions.

Game day advertising and promotion

Provide comprehensive technology partner services across website design and digital marketing.

Top tier scalable website hosting

Facilitate increased demand and huge spikes in website traffic in the lead up to game days and televised events.

What MyWork did

The solution

A real passion project for the MyWork team, we’ve loved being a part of the Queensland Firebirds journey for many years now.

We recommended building the new website in WordPress and hosting on WP Engine, allowing for a website platform that could scale with time and as traffic to the website spiked during game days.

MyWork helped the Netball Queensland team quickly upskill with WordPress editing, while continuing to be available to handle those tricky or last-minute requests.

We also created Google Remarketing Ad assets to help promote upcoming home games and increase ticket sales.

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